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Investor Information

Crowdfunding - Invitation to anchor Investors

Our founders have created the new company, inidus to take advantage of the opportunities that we see flowing from the growing demand for open platforms and in particular openEHR to build a global healthcare business to address a growing global market valued at £76 billion.

We are tackling a problem that runs to the heart of healthcare delivery. The patient will be in control of their data, the patient data follows the patient, software services have at all times access to the patient’s records, and fully consented computable patient data supports next generation AI and big data analytics.

To exploit this opportunity we now need to raise additional investment and will shortly be launching an equity crowdfund on the CrowdCube platform. We are inviting anchor investors  before we open up to the general public.

We hope to raise over £1 million, but have set a minimum target of £500k which is sufficient for us to take the business to the next stage as outlined in our business plan. Our aim is to create a profitable UK business with a turnover in excess of £13 million within five years that can attract further funding to support global expansion and create an opportunity for early investors to take their profits.

Crowdfunding explained

For those of you not familiar with equity crowdfunding, it provides an opportunity to buy equity in a business which would not otherwise be available to small investors (the average investment is £1,500) with CrowdCube handling all the technicalities

Anchor investment

Before CrowdCube will allow us to go public, we need to have pledges for at least 20% of our minimum target and I would like to launch the public phase with £200k pledged. Some of this will come from the founders but I’m looking to secure a number of anchor investors each investing between £10k and £50k. Your investment will qualify for the Government's Enterprise Investment Scheme (EIS) for which we have advanced assurance from HMRC. This brings significant tax benefits including the ability to offset 30% of your investment against your tax bill.

Exceptionional team

inidus has an exceptional team with unmatched knowledge, experience and networks, including world recognised expertise in clinical modelling having worked in most (if not all) open platform programmes around the world. Our team can make a real difference to the way digital health is delivered to support more efficient high quality, compassionate care.

Our services

We will deliver a radical new approach to electronic patient records based on proven open platform technology. We offer a series of complementary software and data services delivered to all stakeholders who require access to the patient’s data to support their care journey.  Our Initial focus is on providing a Co-Produced Patient Health Record to support the care management of patients with complex needs. We will add third party applications to provide a comprehensive portfolio, delivered as software as a service in the Cloud, and deliver a service of fully consented patient data for AI and big data analytics.

Market opportunity

Our venture solves fundamental problems of the UK and global health systems where care is severely impeded through patient data being locked in large numbers of proprietary formats and systems.  Our approach liberates data, making it available for direct care and secondary uses; speeds the development of new applications to support new models of care; and reduces costs for health and care providers. We will become the leading player in the rapidly growing open platforms market.


In our first year, inidus turned over £216K. We created an implementation of an open platform, working with partners UKCloud and leading openEHR provider Marand. We have our platform running as a “proof of concept” with three paying customers that include NHS Digital for whom we provide the Code4Health platform.

Target customers

Our initial target is UK health and care, focussing particularly on the needs of NHS Trusts, Integrated Care Systems and local health communities for shared records and personal health records. Beyond this we have plans to extend our business into overseas markets in Europe, the Commonwealth and South America, to address a growing global market currently worth £80 billion.

Our target investors

While we will target Crowcube’s 650 thousand members, our prime target will be those working in health and care who will understand the problem and feel the pain. Of these two million people, a significant minority are well paid and we have excellent networks that can reach the 25,000 most interested in digital health. Our aim is to appeal to both their desire to make digital health work and their desire to make some money.


By investing in inidus you can help make healthcare better and have the opportunity to participate in a tax-efficient investment which we believe will offer a substantial return over the next three to five years.

Can I ask you to consider pledging an investment in inidus? You will only be called on to make this investment if we reach our minimum target, and you will have an opportunity to reconsider before finally committing.

Further information

If you would like a copy of our Pitch Deck or Business Plan or wish to discuss our proposal further please contact